Expressing Your Unique Essence Online
As an entrepreneur, author, charity or small business you probably don’t have a lot of time or money to invest in your website. Yet it’s essential to have a professional site that epitomises the image you want to present to the world to impress potential donors, customers or clients.
It’s also likely that you’ve got BIG expectations when it comes to what your website needs to do for you. Desiging a great website it one thing, but making it visible online and making it go to work for you is another. That’s where the alchemy of design and marketing come in.
What we do
We design affordable websites that act as a springboard for your business. You can choose from a simple ‘brochure’ site that simply describes who you are to a fully interactive ‘e-commerce’ site. Everyone’s needs are different so you can choose the best type of site for you. There’s a lot of competition out there, so to help you get seen and win the online game, we also provide in-depth digital marketing expertise and execution. You don’t have to spend a fortune, but we make sure that what you do spend is spent wisely.
We also provide ongoing maintenance and support for three months as part of the initial fee, and further support is available on either a retainer or pay-as-you-go basis. We use the latest well-known tools and technologies and should anything happen to us you will be able to easily find others to take over.
Keeping up with the latest trends
We pride ourselves in keeping up with the latest tools, technologies and techniques and reguarly do the training (and exams) need to be certified partners with some of the biggest names in our industry.
We offer a range of services to support you in getting your unique essence ‘out there’ and seen by precisely the people who need to see you.
Finding the Essence
This is where the alchemy begins. Branding is about so much more than logos, fonts and colours. It’s about capturing the essence of who you are and the unique contribution that your products and services provide to the world. We help you understand this before we begin the design process, so that your website fully reflects your unique personality and ‘vibe’.
We design and build websites. But we also do ‘hand holding’ and enabling things like:
- thinking-up and registering domain names (URLs)
- organising hosting (if you don’t already have it)
- writing copy or optimising your own copy so that search engines will find you
- logos, artwork and graphics
- setting up mailing lists, paypal accounts and buttons
- creating online stores with shopping carts
- creating ‘explainer’ videos and slide shows
Getting a lovely website is one thing, getting people to visit it and take action (e.g. click and buy from you) is quite another!
We can help you with all aspects of digital marketing, from SEO (search engine optimisation) through pay-per-click advertising to setting up sophisticated sales and marketing funnels – just like the ones the big guys use (e.g. Halfords and Holland & Barrett).
Social Media Marketing
We can also help you set up a social media presence or streamline what you have already got to be part of your overall brand. We can coach you on how to make the most of social media and also fill you in on the tips and tricks for getting what you need from it.